Hotel Interior Design

When it comes to hotel interior design, there is much more to consider than simply creating an aesthetically pleasing space. A well-designed hotel interior needs to create a memorable guest experience whilst leaving a lasting impression, and this needs to extend through every part of the hotel from the lobby to the guest rooms.

The importance of exceptional hotel interior design

There are many reasons why exceptional hotel interior design is so important, not only will great design attract guests, but it will also set the tone for their stay. The design of a hotel interior should create a sense of comfort, relaxation, and luxury, with guests that feel well taken care of often returning and recommending the hotel to friends and family.

The hospitality industry is very competitive, and it is likely that potential guests will have several hotels to choose from, so it is important to stand out from the competition with a unique, well-design interior that offers guests a special experience. Creating a stunning interior will not only attract guests, but it will also encourage them to spend time in the hotels bar, restaurant, and other facilities, which will help to boost profits, as well as positive reviews and recommendations.

A specialist interior designer will be able to create a stunning space that reflects the brand values, personality of the hotel and the aspects which make the business unique, so that guests remember to return again and again.

What aspects need to be considered within hotel interior design?

The lobby – First impressions count when guests arrive at your hotel, so it is important to carefully design a lobby which is both welcoming and reflective of the hotels overall style. Not only should the space be comfortable, but it should also be practical with clear signage and designated areas for checking in and relaxing, with key elements of the design all contributing to the overall guest experience.

Guest rooms – This is the space where your guests will spend the majority of their time, so it is essential that the room is comfortable, functional and aesthetically pleasing. It is important to consider the amenities of the room whilst ensuring the space is an accurate reflection of the hotels overall style. For example, the choice of bed, linens, lighting, furniture, and colour scheme should all be carefully chosen to create an environment where your guests feel relaxed and welcome.

Restaurants & Bars – The food and beverage spaces within a hotel play a key role in the overall hotel experience, so these spaces should be designed to be inviting, functional and stylish. By providing ample seating, a great ambience and offering excellent service, your guests will benefit from a memorable experience, and they will be more likely to return during their stay.

Communal spaces – From hotel lounges to the outdoor spaces within the hotel grounds, the interior design style should be reflected throughout all communal spaces. These common areas need to encourage socialisation so that guests feel a sense of community, with the functionality and style of the design significantly impacting how long guests spend in these areas.

The principles of hotel interior design

Whether you own a luxury hotel on the beach, an urban boutique retreat or a cosy country house, every hotel will have its own unique style, with all great interior design concepts following several key principles:

Balance – It is important to balance the items visually in a space, for example a fireplace is often a central focal point which can be balanced by placing comfortable chairs either side. Alternatively, within a guest room a large bed may need to be positioned in an off-centre position due to the layout of the room, but this could be balanced by placing items such as a sofa or chair to the side.

Rhythm – It is important to repeat colours, textures, shapes, and patterns within the space as this rhythm helps to create a more cohesive finish. For example, repeating the pattern or colour used within the flooring of a lobby on the upholstery of the chairs will help to create a sense of harmony.

Proportion – Within hotel interior design there are many areas which need to be carefully balanced through well-proportioned furniture and décor items. Guests like their rooms to feel spacious, so if a room is on the smaller side choosing low-profile furniture and smaller pieces of artwork will help to create a sense of spaciousness.

Harmony & Contrast – The overall consistency of the interior design requires the use of complementary colours, textures, and patterns to create a sense of calm and relaxation. However, by placing opposing elements such as smooth and textured finishes, or light and dark colours together it will help to create visual interest and drama.

Emphasis – If there is a focal point or central element in a space, interior design can be used to draw the eye to the area. For example, a hotel reception, bar, or unique architectural feature could be highlighted through carefully placed lighting.

Are there any popular hotel interior design trends?

To stand out from the crowd hotels needs to create a memorable and immersive experience, with the latest trends in hotel interior design proving to be very popular with guests:

Sustainable design – With the growing awareness of environmental issues and the importance of sustainability many hotels are adopting more sustainable ways of operating, which carries through to the overall design. Eco-friendly materials can be incorporated in many design aspects from the furniture choices through to the bedding and energy efficient lighting.

Local design – With many guests visiting hotels to explore an area for the first time, using local and cultural influences is a great way to create an immersive experience. The connection to the area can be highlighted by incorporating details such as artwork, textiles and furniture, and there are many great hotels with interiors that promote the local area.

Minimalist – For hotels that are looking to create a sense of calm or promote health and wellness, a minimalist interior which promotes simplicity and clean lines will create a feeling of serenity. This style focuses on a limited colour palette and minimal décor items, with the feeling of calm and spaciousness used to add to the overall aesthetic.

Boxx Design – Creating memorable guest experiences

Here at Boxx Design, we have extensive experience in creating exceptional hotel interiors which are both beautiful and practical. We are pleased to offer an array of services ranging from architecture and interior design to business branding, and our team are available to assist with every aspect of your hotel design project. To learn more about our interior design process and how we strive to create memorable guest experiences, please contact our team today.